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Learn How to Manage Your Own Musical Career With a Degree in Music Business Management

admin — Sun, 09 Jul 2023 19:22:12 +0000

A degree in music business management is extremely helpful especially if you’re a musician who prefers to be more hands-on when it comes to managing your professional career. Aside from learning the fundamentals of building business careers in the music industry through internships and application-based instruction, you can also work on your musical craft and develop your own unique sound as an artist.Because artist and manager disputes are very common in the music industry, some musicians prefer to manage their professional careers themselves. However, without the skills, know-how, and connections, managing your own career can result in confusing and often disappointing predicaments. Thankfully, some contemporary music schools are now offering hands-on music business degrees that can help you learn the fundamentals of marketing and promotion, music publishing, music contracts, and personal management.Compared to theory-based music business courses, the programs offered in some schools focus more on practical application. Together with your classes in voice or your specific instrument specialization, you get to take up intensive studies on the contemporary industry scene under the tutelage of industry veterans who have made it big in the business.You also learn the ropes and build connections through training and internships in successful record companies. As a final project, you get to learn the complete record company business cycle from start to finish as you introduce an actual independent artist to market. By taking up a Music Business Management course, you gain the necessary skills and knowledge needed to self-manage your career wisely and be the next recording sensation.

How To Start A Small Online Business From Home In 3 Simple Steps

admin — Fri, 12 May 2023 11:01:42 +0000

Everyday more and more ambitious and excited people both (young and older) are searching for good information that will help them to learn how to start a small online business for two main reasons and they are:1.) Because if you have very little knowledge in this area this is a great way to find the best web business that will work for you while using very little money to get started and2.) Convenience – You can actually start right now working from home and begin creating an online asset that will allow you to earn money online within a few short months or even weeks.One of the best things about learning how to create an online business is that it does not require you to have or invest a great deal of money to actually get your business online and attracting customers. With the right instructions and guidance you can actually learn how to build your web business while you are also working on creating an online income for yourself.With that said, it is important to keep in mind that this will be an on going process for you and just like in any real business there is a certain amount of work that will be needed before you can realistically expect to start seeing any significant results.However when you focus on getting the training and guidance that you need, it will help you make more and faster progress along the way on your journey to success.3 Tips To Help You Learn How To Start A Small Online BusinessHere are 3 of the basic and fundamental things that you will want to do so that you are setting yourself up for success.Tip #1.) Create a work space for your computer, printer and all other business related things. This should be a comfortable place, free from interruptions and distractions.Tip #2.) Create a work schedule that you can stick to and that will allow you to complete the work that you need to complete in a timely manner.Tip #3.) Plan your projects, goals, tasks and time in advance and stay focused on doing the things that you need to do in order to make your small online business a huge success for you.These initial things can be seen as a part of your administrative or preparation tasks to be completed. They will allow you to clear the way for the next phase in your business building efforts.3 Simple Steps To Take Next To Learn How To Start A Small Online BusinessWith the above three tips taken care of you will now be ready to start taking steps to set your small online business up for success. This will include taking the following steps:Step #1.) Find a niche market to work in – This should be a subset of a larger market, for example weight loss for women is a subset or niche within the health market. It needs to be in an area where people are willing to spend money in and it needs to be in a market that you can passionately work in, so it should be of some interest to you.Step #2.) Choose your business model – Now its time to decide on your online business model and there are basically two different models to choose from the easiest is the affiliate marketing structure.This is where you are promoting a product for a merchant or vendor and when a sale is made as a direct result of your marketing efforts, you earn a commission. By making lots and lots of referrals that turn into sales, you can create a substantial income with this business model.Here is where you can get a Free eBook created by Chris Farrell to learn more about how affiliate marketing can work for you http://creating-an-online-business.info.The next option is to be a product creator which will allow you to sell your own products that you create and also recruit other affiliates to help generate more sales as well. This option allows you to keep more of the profits from your own sales however it does require a great deal more work initially to get the product created and your sales funnel put in place.Step #3.) Identify the tools and resources that will be needed – This will vary based upon which business model you will be using however you will basically need the following items:+ A blog or website with hosting
+ An auto responder service for doing followup marketing with potential customers
+ Content for your potential customers
+ Affiliate product or services to promoteOnce these three steps have been completed you will then be ready to move forward based upon the business model that you have identified as the right one for you to use to learn how to start a small online business.

Telecommunication Land Surveys

admin — Fri, 12 May 2023 05:41:54 +0000

As we move ever farther forward into the 21st century and absolutely everything becomes wireless and the amount of information we want to send grows, the means to carry that information forward becomes even more important. Most of us take for granted the freedom that the presence of cell towers allows us. But we’ve all encountered those areas were we can’t get a signal – there’s even a national advertising campaign about it. Portrayed as something out of a horror movie, those areas where calls are dropped are becoming fewer and fewer. Few people, however, realize the work, planning, and negotiations that go into adding to the all-accessible, all the time way of life to which we’ve become accustomed. Land surveying is a crucial part of this process.For one of the oldest professions in the world (not that one), land surveying has branched out into a brave new world. Telecommunication Land Surveys are not a one-step process, but rather a multi-layered conglomerate of many different facets that must come together and be organized under one final report.Depending on the location of the proposed cell tower, different things must be taken into consideration. For a cell tower to be constructed on vacant land, a Raw Land Tower Site Survey must be completed, as well as a Boundary Survey. If the location is in a populated area, and to go on an existing building, then a Roof Top Communication Survey must be conducted. Co-Location Tower Surveys are used when two different providers want to utilize the same location.Regardless of location, there are some surveys that are universal to the cell tower approval process. An FAA 2C or 1A Certification may be in order, depending on the ownership of the communications tower and what the proposed use is.Existing telecommunications towers may still need to be surveyed, especially if they have been in use for some time. A Co-Location Tower Survey, Cell Tower Title Review, or a Cell Tower ALTA Survey (which meets all the ALTA/ACSM standards) are all something an accredited and registered land surveying company can help you with.For all cell towers, once the proposed location has passed all requirements, a Site Construction Survey must be completed. As well, a Tower As-Built survey must be conducted several times during the construction process to ensure that the tower adheres to all of the specifications drawn up in the original survey and plans.With the recent changes in technology and the growing need to send even more and bigger amounts of information wirelessly, the demand and concerns over wireless telecommunication towers has also grown. As have the regulations and ordinances now surrounding getting one approved. In order to save time and money companies are best served by thoroughly researching their options and making sure to have reputable surveying companies perform the necessary surveys.

Importance of Proposal For Development Finance

admin — Thu, 11 May 2023 15:23:11 +0000

When you are considering development finance in the UK, it does not come easy as buying a commodity. You need to work it out. The ‘work’ that we are talking about is the development finance UK application. Of course, it is a good news to receive approved feedback from lenders. However, not all developers get this news. Even if they do, it has developed considerable delay. Time has been wasted waiting. Why? Because of what is shown and what is not shown in the proposal. To get the best result in the application, you should be able to make the right proposal.Getting the right proposal requires expertise in the development finance UK field. Lenders may differ in their criteria when evaluating the data presented. Nevertheless, generally, the proposal should carry with it all relevant information about the development and its possible earning. It should not just be about how good and beautiful the property will become after development. It should detail how profitable it will be. You will then have to develop a clear plan and figures. You don’t have to make a very long story about how you’ve discovered the land. You just need to be precise, clear and profitable.Aside from the data about the development, you need to assure lenders of their minimal risk in the project. Projects with high risk may either require high security or disapproval of the proposal. This should start with having feasible project at hand. Being able to prove its feasibility would help. Despite minimal risks however, lenders want to see the level of security they get from the project. You should show them their security, not yours.To get the most of your proposal-making, it pays to work with professional and experienced development finance broker. As experienced brokers, they have dealt with different lenders and substantially learned what lenders are looking for.

The Shocking Truth! Is Your Blog Throwing Away Advertising Revenue?

admin — Thu, 11 May 2023 10:14:44 +0000

Blogging is hugely popular and blogs range in sophistication from humble online diaries to massive corporate promotion machines. For those who intend to make money from their blogs, there are a multitude of methods and techniques available in order to do that. One of the best ways to make money with your blog is by making it attractive to advertisers.So why are so many bloggers throwing away this opportunity?Well, the simple answer is they probably aren’t aware of it. So let’s look at the most successful ways of attracting advertisers to your blog so that you can make money from your hard work.Most bloggers wanting to make money with their blogs start by adding pay per click ads. These will earn you a few cents for every click they generate, but the downside is that once that visitor has clicked the ad, they are taken away from your blog, never to return.Some of the more enlightened bloggers are turning to more intelligent ways to make money from advertising. More importantly, they are looking at ways of ensuring their visitors stay at their blog.There are several ways to make money doing that, most notably by using advertising space to promote affiliate products. By coding the link so that the vendor’s site opens in a new window or tab (for those using the Firefox browser), they not only earn considerably more in commission for a sale, but the visitor stays with the blog because the window or tab is still open. This is something that cannot be done with pay per click advertising because the terms of service often forbid the company’s code being tampered with in any way.But the most lucrative way to make money from your blog is to attract advertisers.There are several companies already set up that act as go-betweens to put advertisers in contact with blog owners. The usually have set tariffs and pricings to suit a blog’s page rank and Alexa rating, by which they gauge a blog’s traffic potential. This is fine for most blog owners as all the hard work is done for them, they just have to make the space available for either text or banner ads and then sit back and watch the money roll in on a monthly basis.Fine, except that the middle man takes around half the revenue generated by the advertisement.While this represents a substantial loss in a blog owner’s potential advertising revenue, it’s not particularly great news for the advertiser either. Some of the bigger companies that have large advertising budgets may see this loss as a mere drop in the ocean. But there are plenty of smaller companies that would like to use blog advertising space to make money for themselves only to find that fifty percent wastage on their budget too much to lose. So they look to other, probably less viable but cheaper methods of spreading the word and the blogger loses out.There is a solution to this dilemma that suits both the blog owner and the advertiser.That is for the blog owner who really wants to make money to set up their own advertising page and deal directly with the advertiser. By doing this yourself, you can offer advertising space on your blog direct to smaller companies who can afford the lower cost per month by cutting out the middle-man.This is easier to do than a lot of blog owners realise. By missing this opportunity it could be costing them a small fortune in lost advertising revenue. Blogs are very easy to customise and one of their great strengths in this department is the ability to add new pages as easily as adding new posts.So it’s a simple affair to create a new page on your blog and label it “advertise here” or similar.On that page, you set out the advertising tariff that best suits the popularity and average monthly traffic stats for your blog. That work is done for you if you have already set up an account with one of the ad company go-betweens. They will have suggested a monthly rate for text and banner ad space.So to keep things simple, you just use their figures. Once this is done, you can then approach advertisers and offer your advertising space for half the price the middle men want to charge them for the exact same space.Think the advertisers won’t bite your hand off?You should offer a choice of text ads, banner ads and even one-off reviews of sites or other blogs including a link that will remain in your blog’s archives indefinitely.So now all you need to do is to attract advertisers to your blog.How is that done?Well, the usual traffic promotional methods still apply. Article marketing attracts visitors to a blog or website in great numbers. Amongst those visitors will be owners of sites who may want to place some low cost advertising but don’t know where to go to do it. By simply marketing you blog and mentioning that there is a policy for direct advertising for a reasonable cost, those potential advertisers will then know where to go. They’ll visit your blog and read the “advertise here” page.If they like your tariff, they will get in touch.Another solid method of spreading the news is to get busy social networking. This takes the form of registering with some of the top social networking sites and getting yourself and your blog known by the members. This also increases your traffic, making your blog an even more lucrative advertising medium. It won’t be long before certain members will seek out your blog to advertise on.Don’t forget the established mainstay of site promotion: The forums. Use your forum signature to direct members to your blog and post about the advantages of direct advertising. As long as you’ve established yourself with that forum, you’ll create interest amongst the members which will turn into more potential advertisers.Whatever methods you use to attract advertisers to your blog, be patient as it may take a while for the first tentative inquiries to find you. Remember, it only takes one very high profile site or company owner to take a shine to your blog and others will follow suit in droves.By ensuring that these advertisers are kept happy knowing that their advertising budget is being used economically, you’ll start to make money in your sleep from your blog as more and more advertisers find you. It’s one of the nicest win-win situations to be in!

Owner Financed Homes AKA Seller Financed Or Owner Carry Homes – Trampling Myths

admin — Fri, 17 Mar 2023 18:01:05 +0000

Owner carry has been around since the beginning of time. It is annoying to review posts where experts provide their keen insights on a topic they apparently do not know a lot about.This article is going to discuss 3 prevalent myths that are perpetuated. The three myths are: owner financed homes will carry a higher interest rate, seller financed homes are difficult to find, and lastly, only financially strapped sellers sell owner financed properties.1st Myth Trampled: While it may be true that owner financed homes may carry a higher interest than what a typical lender can offer for a loan, this does not have to be the case, and in my dealings, has not been the outcome. The terms of the loan including, but not limited to, the interest rate, loan amortization length, balloon payoff, principal and interest, or interest only, etc are all completely negotiable between buyers and sellers. There are really no rules and both parties are completely free to do what they would like.2nd Myth Squelched: Again, yes, it can be true that an owner carry home is seemingly more difficult to find than a home with mass advertising, it is not beyond belief to find. The main reason most folks never buy a home with owner financing is because they do not know how to seek and find. What we have is less than expert, professionals making false claims to fatten their pockets, yet they have probably never offered to buy owner financed. I will, however, be the first to tell you most seller financed properties are not advertised as such. Most owner carry deals are hand crafted between two parties.Third Myth Squelched: The belief that only sellers in financially strapped situations choose to seller finance their homes is incorrect. I understand there are many homeowners near you who would be joyous to move their home and earn a regular monthly payment from you, while earning monthly cashflow from their principal by holding the financing. Untold numbers of mutual fund investors have seen their principal be slashed over the last 18 months. Their dividends are far from certain, and nothing is guaranteed. Just receiving of that constantly flowing income stream is advantageous for most people.

Do You Make These 5 Marketing Automation Mistakes?

admin — Fri, 17 Mar 2023 16:24:48 +0000

Marketing automation has become a vital tool for businesses of every size. It can help you gain and sustain a competitive advantage. Speed up sales results. Plus, enable you to engage more contacts with personalized messages sent at the right time. So you can build good relationships.Yet not each marketing automation system is the same. In fact, very few have all the essential tools in one package of services. If so, that can cause you to integrate system parts from third parties that can cost you time and money, especially when things go wrong down the road.That is why it’s vital to first know what a full all-in-one marketing automation system is all about.Marketing automation is a server-based software that integrates different technologies.4 Automation Technologies Most Vital for Marketing CampaignsFirst, it includes a CRM that allows you to collect, store and use information about your contacts. To be able to segment your contacts by custom fields and tags, behavior – such as opening emails and clicking on links, plus purchases.Second, it includes an automated messaging system for emails, text, postcards and tasks. This allows you to send each message to contacts based on when they opted in, a date, behavior, purchase and more.Third, it has eCommerce functionality. It integrates order pages with a form and payment gateway for one-click purchases. Plus it can allow you to integrate with a shopping cart if you prefer. Most of all, it can automate processes based on successful or failed transactions, subscriptions, trial periods, payment plans, coupons and more.Fourth, it must have a campaign builder that enables you to take each contact on a personalized journey with measurable results. This allows you to create multiple campaigns for opt-in, sales, upsell, downsell and retention.A marketing automation system such as one by Ontraport can provide additional features. These include marketing tracking to help you see which ads, landing pages and emails are generating the most cost-effective results. Affiliate marketing and membership site to help you boost the number of customers and sales. Landing page and form builder to enable you to design professional looking sites in minutes. And a lead router and scoring system to help you and your sales team follow up leads and convert them into customers.Three key benefits of a marketing automation system are that you can customize it for your business. You can have multiple marketing campaigns at the same time that operate 24/7. Plus you can automate processes specific to contacts along their journey. But there are also marketing automation mistakes you can make along the way.Marketing Automation Mistake #1: Sending eMails to Contacts Who Did NOT Opt-in
Marketing automation involves permission based emails. That means you send emails to contacts who give you permission to send them information. You can get permission when each contact opt-in to your system. However, importing a list or manually adding contacts to your marketing automation system is a violation of SPAM rules. If you do this you can compromise the delivery of emails even to those whom give you permission.Marketing Automation Mistake #2: Not Maintaining a Database of Active Contacts
Even after you get a contact to opt-in, you must keep them active. That means, you must continually send them emails with relevant content to engage with at least once per week. Otherwise, they may forget you and not open the few emails you send. Over time, they can become less engaged, diminishing email delivery of your entire database. A re-engagement campaign is an effective method to get non-engaged contacts to interact with your emails again. You get these contacts to tell you if they’d like to remain on your list or opt-out. So you can maintain a consistent and clean contact database.Marketing Automation Mistake #3: Focusing on the Wrong Metrics
Marketing automation allows you to measure the results of your campaigns. This includes opt-ins, sales conversion, email open and click link rates, landing page visits, sales, ROI and more.However, focusing on the wrong metrics can cause you to misinterpret the true results. For example, you may have two campaigns where one has much higher open rates and lower click rates. Yet when you calculate click to open rates you can see an entirely different result. Before starting each campaign, it is vital to know the metric you seek to focus on to determine success.Marketing Automation Mistake #4: Not Split Testing Campaigns
All campaigns differ by the type and number of contacts, content and more. Split testing campaigns is the key to finding what works right. But the key to split testing is to test just one variable at a time. Such as a headline, price, offer, design or target audience. The campaign that wins is the new control. Then you can test other campaigns against the control.Marketing Automation Mistake #5: Not Having a Certified Consultant on Your Team
Marketing automation is both an art and a science. It requires a mix of technology know-how with direct response marketing expertise. Plus an objective mindset that is not biased toward the company or product. These are why it is best to have an independent consultant certified in the use of the marketing automation software on your team. To develop the strategy and build a custom automation system for your business. Plus, to train your team on using the system.

Digital Marketing Agency: What Makes Them Effective?

admin — Fri, 17 Mar 2023 14:41:42 +0000

Digital marketing agencies play a big role in helping personal brands and businesses make their mark online. Without the help of digital marketing, it would be difficult for a business to achieve its full potential – in terms of customer reach, relevancy in the industry, and branding.Brands do not grow overnight. They require marketing and advertising to establish their presence in the industry.Growing Your Brand with Effective Digital Marketing AgenciesSimilar to traditional marketing strategies, results from campaigns from digital agencies can be dramatic. Blogging can bring in 67% more leads compared to brands that choose not to do so. Conversion rates are also higher through online marketing efforts compared to traditional advertising campaigns.Effective Digital Marketing Agencies are AdaptiveMost brands invest in digital marketing agencies looking for immediate results. Afterall, they are paying for such services to improve their lead generation and brand recognition. However, a true effective digital marketing agency does not only deliver fast, they can also deliver accordingly even during changes in the marketing environment.A responsible agency will immediately adjust their marketing campaigns and inform their clients during significant changes in the digital marketing climate. They continuously test their own assumptions and provide high value to their clients, helping them get ahead of the competition.They will never stop testing and reworking campaigns and strategies to boost your brand’s ROI and maintain a balance between the marketing efforts and the results that come together with these campaigns.Creates a Balance Between Advertising and Content CreationAdvertising is an effective marketing strategy to connect to people for your business. However, advertising involves cost. The more people you want to reach out to, the higher your expenses will be. Although it is an essential factor required to market your business, there are other options in generating organic traffic and leads to your website without having to pay for advertising – content marketing and link building.If a marketer fails to mention the importance of link building and content creation for your brand, you can say that you are with the wrong partner to help you with your business. Content marketing is an essential area in digital marketing that fuels brands with “free organic traffic” from the web.In a generation that relies on the internet as its main source of information – for news, brands, ideas, and knowledge, failure to tap into content marketing is a waste of resources. Getting listed in search engines, for free, is only possible through content marketing and link building efforts.Communicates RegularlySuccessful online marketing agencies do not limit themselves with regular reports that they facilitate to their clients. On top of the reports that they do, they communicate regularly with clients, informing issues that require immediate attention or approval from the client’s side.A partner agency will have a hard time running a campaign for a client if they are not equipped with the right methods in communicating with their client. There should be a personal rapport between the team and the clients to ensure a smooth flow in the whole marketing processes. Communicating through digital means can be complicated at times, thus building and establishing relationships that would remove these communication barriers is a must.Digital Fluency and Strong Problem Solving SkillsDifferent clients require different types of marketing campaigns and strategies. Fluency in digital marketing, in all its aspects, whether in print, television and social media is a must. Mastery in the use of technology, together with the latest tools of the trade should also be one of the prerequisites brands should look out for when dealing with internet marketing agencies.The people behind a digital marketing agency should be able to adapt changes in the internet scene as well as technological changes in marketing and advertising efforts. If your digital marketing partner fails every time Google releases a new update, you might want to re-evaluate and consider looking for a different team to help your brand.Working within deadlines, recognizing and dealing with problems as they develop and quickly placing things in order during unexpected issues are strong points every successful marketing agency poses. Without problem solving skills, it would be difficult to help a brand achieve their goals and build a strong online presence for the brand.As a brand, take time to find the right people to trust for your digital marketing needs.Working with successful digital marketing agencies helps fast track your goals as a brand. Find one similar to your work culture to easily build a good working relationship and rapport with their team. With due diligence, you’ll be able to find a digital marketing agency that works for you.

Frustrated Getting Your Commercial Mortgage Applications Declined? Time To Jump In The Driver’s Seat

admin — Tue, 31 Jan 2023 04:29:27 +0000

Have you had it with getting rejected for commercial mortgage loans? From the outset of this recession we are in the midst of, hard working business people just like you & me have been wishing there was a simpler, more reliable way to get our commercial real estate projects financed. Now is the time for you to jump right into the driver’s seat, take control of the commercial mortgage finance process, and get your deals funded in record time.There is an extremely powerful, efficient, and effective commercial mortgage portal that enables you to concurrently submit your commercial mortgage requests to approximately 750 hungry commercial real estate lenders. After you submit your 4-minute mini-app, the site discards all the lenders which it deems to be inappropriate lenders (e.g.: those that do not lend in your state or other geographical area where your commercial property that you intend to finance is). After that, the system provides you with a list of about 30 of the most suitable commercial mortgage lenders, many of which should be optimal for the commercial mortgage loan that you are looking for.During good economic times, you can just submit your commercial mortgage loan application to a typical commercial bank, and chances are that particular commercial lender would approve your financing request. However, in these difficult economic times with extremely strict credit standards, in order to have even a smidgen of a chance of getting your commercial mortgage application approved, the truth of the matter is, you’d have to submit loan applications to hundreds of lenders, which if you were to do on your own, it would require tremendous amounts of time and energy.However, after the thirty or so most suitable commercial real estate lenders learn how to contact you based upon the information you’ll have already supplied them, that is exactly what they will do! Within a few minutes after you take a potentially very beneficial 4 minutes out of your life to fill in and submit the mini-app, you’ll have commercial lenders who definitely are eager to finance precisely the type of commercial real estate transaction that you are looking to fund–contacting YOU by email or phone–eager to fund your commercial real estate project. Pretty cool, huh?Throughout our current commercial mortgage drought, this has proven to be a really fast and efficient approach to submit commercial real estate loan applications to a wide range of commercial mortgage lenders simultaneously, which saves you substantial amounts of time & energy, resulting in more time to concentrate on your business as opposed to how to finance it. So, it truly is about time you know just how phenomenal it feels to finally be in the commercial mortgage loan driver’s seat!

The Economic Importance Of The Home Based Business Industry

admin — Mon, 30 Jan 2023 20:12:34 +0000

DEFINING THE HOME BASED BUSINESSThe home based business can be defined as a business whose primary office is in the owner’s home. The business can be any size or any type, as long as the office itself is located in a home.In the USA, there are about 6.6 million home based businesses that generate at least 50% of the owner’s household income.(a)”If one advances confidently in the direction of his dreams and endeavors to live the life he has imagined, he will meet with success unimagined in common hours.” – ThoreauESTIMATES OF THE TOTAL SIZE OF HOME BASED BUSINESS”One study has estimated that the total number of people who run or are employed by home based businesses in South East England is in excess of 250,000 people, equivalent to 7% of the working population of the region.(c)”While the average home entrepreneur business has two employees (including the owner), 39% have between two and five employees, and 10% have more than five. Using these average employment numbers, Emergent Research estimates that home entrepreneur businesses currently employ roughly 13.2 million Americans, including the owner.(a)”To put these figures in perspective, let’s compare them to U.S. employment generated by two important industrial segments: venture-backed firms and the oil and gas industry. Analysis by the National Venture Capital Association shows that companies that received venture capital backing including such corporate giants as Intel, Microsoft, and Apple – employed 10.4 million in 2006.”(a)THE IMPACT OF THE DEVELOPMENT OF THE INTERNET ON THE ECONOMY AND HOME BASED BUSINESSThe development of the internet has been and will be the big driving force in the development of the internet related home based business. Let us have a closer look at these developments. The following information is extracts from the McKinsey report.(b)
Two billion people are connected to the internet. This number is increasing by about 200 million per annum.
Almost $8 trillion exchange hands each year through e-commerce.
About one-third of small and medium-sized businesses extensively use web technologies.
The web has made possible new waves of business models and entrepreneurship. It has transformed industries.
The internet accounts for 3.4% of the GDP of the 13 countries that was part of the study. These countries represent 70% of the world GDP. The total contribution of the internet to the world economy is $1 672 billion or 2.9% of the total GDP.
The internet accounts for 6% of the GDP of countries like Sweden and the UK.
Over the past 5 years, the internet has contributed 21% of the GDP growth of the 13 countries that were studied. These countries represent 70% of the total GDP of the world.
This is a reflection of the small and medium-sized enterprises receiving a performance boost through the internet. These companies with a strong web presence grew more than twice as quickly than those with a minimal or no web presence.
The internet has become a very significant factor in the world economy and the growth of the economy. More specifically in jobs and wealth creation.
Online marketing represents 15% of total marketing worldwide.
The search requests by individuals on hard-to-find items or information was a total of 1 trillion requests during 2009.
In the USA, web surfers made purchases worth $250 billion in 2009; in the UK, it was $63 billion or 2.9% of the GDP. The average online shopper in the USA has spent $1 773 during the year. In the UK, $2 535 was spent on average.
The study concludes that the influence of the internet on the economic growth in the world, on job creation and generating wealth, is becoming more important and stronger.
For individual companies the internet lowers costs and increases revenue, productivity and profits. The internet helps these companies to accelerate growth in the export markets and to have access to new markets.
The introduction of broadband stimulates the development of the internet in those countries where it is being introduced. The internet stimulates growth in GDP, in job creation, wealth, and increases productivity.
In France, the internet has created a total of 700 000 jobs during the past 15 years.
The research of McKinsey indicates the growth in people connected to the internet, the importance of doing business via the internet, and the big influence that these new technologies have on the GDP of the world economies.THE INFLUENCE THESE DEVELOPMENTS HAVE ON MY HOME BASED BUSINESSAccurate research information is not available about the expected growth in the online home based business industry. I want to make some estimates based on the information discussed above:
The annual growth in people connecting to the internet is growing with about 10%.
The ability of the internet to:
Create new jobs. Give people an extra income stream. Have their own home based business and being self-employed. These changes create many new business opportunity.
The new technologies related to the internet will create new business models that will stimulate opportunities.
More and more trading and marketing is being done via the internet due to the development of new systems and technologies.
The improved communication systems and technology makes it cheaper, less risky, and more attractive to start a home based business.
The influence of the development of the internet on the growth in the GDP of the countries in the McKinsey study has been higher during the last five years than during the previous fifteen years. The trend is upwards. Many of the conclusions in this study indicate that the influence on economic growth in the future will be higher than in the past. Some developed countries like the UK have a more people using the internet than others, for example the USA. That indicates growth in many of the developed countries.
Due to the development and introduction of broadband in the less developed countries of the world, new trading and business opportunities will become available.
There is a trend that more people who want to work from home, as indicated by the following quote: “Nevertheless, home based business owners are much more satisfied with their quality of life than other small business owners. However, the majority of home based business owners do not appear to have made a financial trade-off in order to secure this quality of life.”(c)These new technological developments, the changes in the economic environment and changes in the social needs of people will result in a higher growth rate in internet related businesses, as well as in online home based businesses, than the 10% annual increase in people becoming connected to the internet during the next few years. If one takes into consideration that the average growth in the GDP of the world is expected to be much less than 10% per annum during this period, then there has to be good business opportunities here.This expected growth in GDP due to internet related business activities creates many online business opportunities for the online home based business owner.A fast changing economic, business, and technological environment needs quick and big action. The opportunity of today might have disappeared tomorrow. This is the environment in which to dream-it-plan-it-do-it big. Our team wants to support like-minded people who want to join us on this journey. Take action. Do not postpone in this business environment.”Screw it, let’s do it!” – Richard BransonReferences:(a) Small Business Success Index Research Note Home Entrepreneurs: A Vital Economic Force.Small Business Success Index Research; Homepreneurs: A Vital Economic Force.(b) McKinsey Global Institute: Internet Matters: The net’s sweeping impact on growth, jobs and prosperity”(c) Home-based business: Challenging their Cinderella status.http://ser.e-contentmanagement.com/archives/vol/17/issue/2/article/4065/home-based-business